Brad and Angelina on set?
You don't have to be an Oscar winner, or even attended drama school for that matter, to star in a movie.
Technology giant TomTom has put out a casting call to drivers the world over. And the juicy role on offer? Appear in a short film celebrating life on the road. From the routine to the sensational, this global provider of telematics solutions wants drivers to capture and share their favourite driving experiences which could feature in the film to be named 'Life in a Car.' The film will be made entirely from footage shot by real drivers, and will be directed by Natalia Andreadis, who worked on Ridley Scott’s award-winning crowd-sourced movie, ' Life in a Day.' It is expected to be released in September this year.
Award-winning Natalia said: “Life in a Car will bring drivers around the globe together, as they share the stories of their lives during their daily drives. I love working with real people, and real experiences, and can’t wait to see all the wonderful videos that drivers will share with us.”
People can get involved in the project by submitting their footage via a specially developed app for smartphones, or by uploading their films to a Facebook app. The submission period begins today, and runs until 15 August.
Corinne Vigreux, co-founder and managing director, TomTom consumer, commented: “TomTom has a passion for helping people to move. We are at the heart of millions of car journeys around the world, every day, and we are thrilled to be joining forces with drivers to create something truly unique together.
“In fact, with self-driving vehicles a not-too-distant reality, now is the ideal time to capture what life is like in our cars, today, before the way we use them changes forever.”
Of course in the interests of safety, drivers are asked to film whilst in their car – not whilst they are driving.
For those of you who may be interested the app can be downloaded here.