It was a special night for PEUGEOT at the What Car? Awards, as it’s i-Cockpit® driving environment, featured in the brand new 3008 SUV, received the award for the ‘Technology’ category.
Standard across all models of the new 3008 SUV, the PEUGEOT i-Cockpit® was praised for safely putting the latest technology at the fingertips of the driver, while also creating an optimal driving position for an engaging and focused drive.
This, the second generation of the PEUGEOT i-Cockpit®, includes an all-new infotainment system on an 8.0” capacitive high-resolution touch screen, as well as an elevated configurable 12.3" head-up digital instrument panel positioned above a compact multi-function steering wheel, designed to give an added sense of agility. These three key components come together to provide a truly exceptional driver-focussed environment perfectly aligned with PEUGEOT‘s brand values of uncompromising quality and that of an instinctive driving experience.
When talking about the PEUGEOT i-Cockpit®, Steve Huntingford, editor at What Car?, said:
"The fantastic thing about the PEUGEOT i-Cockpit® dashboard is that it takes desirable tech that was previously found only on high-end models and options lists, and gives it to buyers of everyday cars. That desirability is partly down to the sophisticated look it gives the 3008’s interior.
"It also makes the car easy and appealing to interact with and brings genuine safety benefits. On their own, any of these strengths would have made the PEUGEOT i-Cockpit® worthy of consideration, but when combined they seal its victory. We expect to see other brands following Peugeot’s lead when they launch new models, but for now the French brand has stolen a march."
The all-new 3008 SUV, with its award-winning PEUGEOT i-Cockpit®, is available to order now with first deliveries due at the end of January 2017. To view our 3008 SUV deals, please click the button, below.