BMW At The Geneva International Motor Show 2017

At the 87th Geneva International Motor Show, BMW will be presenting a number of world premieres at the same time. As an exclusive highlight, the all-new BMW 5 Series Touring will be celebrating its world premiere in Hall 6. This business all-rounder impresses with its cutting-edge technology, any amount of space and an extremely sporty driving character.

Also available to explore will be the all-new BMW 4 Series models as well as the new 450 hp BMW M4 Coupé from BMW M. Two special edition models of BMW i vehicles will additionally be displayed together with the most elegant compositions from the exclusive BMW Individual Collection.

In matters of vehicle design, too, BMW i is setting groundbreaking accents. In addition to the BMW i8 Garage Italia Custom and the BMW i3, visitors to this year’s Geneva International Motor Show will also have the opportunity to experience the world premiere of the BMW i8 Protonic Frozen Black.

With its matt black BMW Individual Frozen Black paint finish and accents in Frozen Grey, the exclusive BMW i8 Protonic Frozen Black emphasises the powerful formal idiom of the unique vehicle design. 

Using a fascinating colour scheme in the pointillism painting style, the BMW i8 Garage Italia Custom illustrates new ways of emphasising the futuristic design and innovative character of the vehicle in a unique manner.

 

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